Filled Positions
Director of Strategic Media Testing
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Thankz offers a range of outstanding Director of Strategic Media Testing candidates. If you're searching for top talent in this field or a similar position, our team can find the ideal person who meets your specific needs and requirements.
As a Director of Strategic Media Testing, you will be responsible for planning, buying, performance management, and optimization of integrated paid media campaigns, providing brand perspective, working with procurement on quarterly audits, etc.
What You'll Be Doing
- Collaborating with media planning and account teams
- Understand the client’s existing media plans, goals, priorities, performance
- Working with channel strategists, account managers, and external partners to guarantee a unified perspective for testing roadmap prioritization
- Review and assess performance of all campaigns
- Onboarding new clients on a regular basis
- Drive meaningful performance improvement to internal and client-facing benchmarks and KPIs
- Troubleshoot campaigns any potential issues, or roadblocks for brands and provide solutions
Requirements
- Bachelor's degree in Marketing, Communications, Business and or related field
- C1/C2 English Level proficiency (both written and spoken English)
- Excellent analytical and decision-making skills
- 5 years of digital marketing experience with an emphasis on Paid performance channels and media planning
- Deep knowledge of customer lifecycles, marketing funnels, etc.
- Prior experience in managing teams and managers
- Experience with large sets of campaigns is a plus
- Robust experience in performance marketing
- Entrepreneurial spirit with a hunger to make decisions and grow a team
Preferred candidates with proven experience managing and maximizing the effectiveness of external agencies and has the ability pivot quickly based on behavior change and market events. Candidate must be amenable to work during US business hours.
We offer a full-time, US-hours remote job, 40-hour workweek Mon-Fri, with excellent prospects for long-term growth for an ambitious experienced Director of Strategic Media Testing. We can offer HMO and other benefits to Philippine candidates.