Blog

One of the more challenging marketing roles to hire for is search engine optimization (SEO). The reason for this is two-fold:  1) The rules of SEO are constantly evolving and 2) It can take several months to results from an SEO expert’s work. It’s hard to justify paying someone for performing work when there’s little […]

One of the keys to business success is always having a full pipeline of prospective clients and customers. New business is the lifeblood of most businesses, and an empty pipeline is a sign that your business may not have enough revenues coming in to support itself in the near future.   Unless you’re selling retail, most […]

Bringing a VA into your remote team mix can sometimes mean working across time zone. That’s part of the beauty of remote work, after all. You — and your team — can work from anywhere! But this also creates a few challenges, namely in the way you communicate.   When several time zones separate you […]

“I need someone to make a website for me!”  That’s a common phrase web developers and designers hear all the time. However, creating a website from scratch often requires a far more intricate and nuanced approach than most realize. What’s more, there are many different types of developers (and designers for that matter), and depending on […]

In today’s fast-paced world, it’s essential for your business to be able to grab people’s attention quickly—and hold it. There is an ever-increasing number of distractions from an ever-growing number of digital devices and services, which has resulted in the average attention span falling to about eight seconds!  If you’re running a business, that means that your website […]

Finding a project management tool is not like finding a needle in a haystack. Quite the opposite, actually — with hundreds to choose from, the tools are the haystack. They each work a little differently in terms of interface and functionality, but ultimately accomplish the same key goal: to make your work life easier.  Here are our top […]

There’s little question that the global economy is struggling thanks in large part to the coronavirus pandemic that’s been dragging on now for about a year. Despite a huge amount of uncertainty and fragility, the IMF projects that the global economy will grow more than five percent this year. That’s good news, right?   Yes and no. While […]

Hiring into any position can be a tricky combination of finding the right person at the right salary who also has the knowledge, skills, and experience to meet the position’s demands. Complicating matters, personality also plays a large role in whether or not a candidate will be a good fit for your company’s culture.   Today, many businesses are looking to cut costs by hiring remote […]

Businesses hire VAs (or any type of employee, for that matter) with one main goal in mind: to get a return on their investment.   They have too much work to do and need to spread it around, so they bring in a VA to offload some of their tasks. This can be a savvy move […]

Today’s business world moves exceedingly fast and is getting faster all the time. Companies constantly need to need to adapt to new circumstances and economic realities quickly and effectively, or else potentially face being put out of business by a faster-moving competitor.   Even prior to the pandemic, remote work was a growing trend, particularly among tech […]